Smith is the CEO and founder of Brass City Media in Brooklyn. She graduated magna cum laude from Eastern in 2006, earning her Bachelor of Science in Communication and Bachelor of Arts in History.
Smith received a Master of Science in Journalism from Boston University in 2008.
"These two SBA and the SBDC Young Entrepreneur Awards being presented to LaToya are the result of her business vision, dedication and focus, along with her ability to incorporate the resources and experts that have helped her to take her business to the next level," said Lizbeth Rodriguez, SBDC business advisor.
Brass City Media’s mission is to tell stories that ignite change, educate, and inspire people to take action. BCM provides video production, video editing, script writing, and on-camera media training.
BCM helps clients conquer their video marketing fears, develop a goal-driven video SEO strategy, and provide storytelling training so clients feel comfortable and confident in front of the camera.
BCM has filmed, produced and edited more than 300 videos for clients across a variety of industries, including global investment banking and wealth management firms, tax and accounting firms, healthcare and software companies.
"This truly is an honor," said Smith. "SBA has been an incredible resource to me. SBDC helped me refocus my business and expand it beyond a service-based business."
SBA and SBDC's "Young Entrepreneur of the Year" award recognizes business owners under age 40 who foster local economies by creating job opportunities and support their neighborhood through community-oriented projects.
"Smith has taken all that she learned as a journalist and in building her own brand, helped other entrepreneurs tell their stories more effectively," said SBA New York district director Beth Goldberg.
Smith used SBA's free live webinars, on-demand trainings and in-person events to improve her business finances, marketing, sales and operations.
She also worked with the Local Development Corporation of East New York, a city agency under SBA, to receive her Minority and Woman Business Enterprise Certification (M/WBE), which provides increased access to government contracting opportunities.